The Launch Ceremony of the Electronic Toll Collection (ETC) Stations was organized as a nationwide live broadcast, simultaneously connecting nine locations across Vietnam. The hybrid multi-site format marked a major milestone in the modernization of the country’s transportation infrastructure and digital traffic management system.
The program integrated live feeds from toll stations nationwide with a central ceremony, featuring leadership speeches, symbolic activation moments, and real-time coordination between provinces. With its synchronized multi-bridge broadcast format, the event required advanced transmission systems, precise technical timing, and seamless inter-location coordination — delivering a unified national moment of infrastructure transformation.
